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HDA Associates Limited
Trading as HDA
Registered Office address:
Avon Wharf
23 Bridge Street
Christchurch
BH23 1DY
Company registration no:
01981354
VAT Registration no:
220 2406 29
HDA CONSULTANCY SERVICES
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Employer Brand Global Masterclass 10th October 2007 ( In October 2007 we are running a series of Employer Brand Masterclasses™, in conjunction with Brett Minchington, employer brand strategist and author of, 'Your Employer Brand attract-engage-retain', focused on developing a practical employer brand for your organisation. Branding your Organisation to Attract-Engage-Retain Talent – an Employer Brand Global Masterclass What’s covered: · Discover the latest in the world’s best practice Employer Brand Management · Tailor your total employment experience to attract, engage and retain talent · Learn how to audit, design, integrate and evaluate your Employer Brand programme · Decrease your recruitment lead times and increase quality of hires through smarter recruitment advertising and candidate sourcing techniques · Develop an effective dashboard of metrics to cover the total employment experience · Become familiar with key illustrative case studies of successful employer branding worldwide Our approach: · Key note address by International speaker · Illustrative case studies · Panel discussion · Interactive questions and answers Event Take aways: 1. Great benchmarking ideas 2. A copy of Brett Minchington’s book, ‘Your Employer Brand attract-engage-retain’ - RRP £36 3. A copy of Brett Minchington’s Employer Branding CD-Rom - RRP £16 4. Employer Brand Global workbook with key strategies, practical application tools and strategic frameworks - RRP £40 5. A set of HDA slides from the day 6. Access to the HDA Employer Branding interest network, including an individual user-name and password Event Details: Venue: CityPoint, Times: 09.00 -13.00 Price: £125pp + VAT Key Speaker: Brett Minchington Brett Minchington MBA, is the Managing Director of Collective Learning Australia and co-founding partner of the Employer Brand Institute an International network of Associates who provide research, guidance and thought leadership to organizations in Employer Brand Leadership. Specializing in employer brand auditing, research, strategy and publishing, Brett has most recently consulted to and shared best practice with firms in Brett’s research and methodology is focused on identifying the key drivers of employer branding in organisations and how successful firms are leveraging people, technology and processes for competitive advantage in the face of increasingly challenging market forces. Brett’s thought leadership in employer branding led him to author “Your Employer Brand attract-engage-retain,” the first book on the topic by an Australian author and second in the world. A topic high on the corporate agenda the book has since been sold in over 20 countries including UK, USA, Australia, Hong Kong, China, Denmark, Sweden, Germany, Canada, South Africa, and Belgium. Brett has also been published in a number of HR, Management and Marketing publications around the world on employer branding including ERE Journal of Corporate Recruiting Leadership (USA), HR Professional (Canada), Human Resource Magazine (Aust), Human Capital Magazine (Aust), Human Resources Magazine (NZ), Personnel Today (UK) and Executive Grapevine (UK). Brett is also an adjunct teacher at
hda provides consultancy solutions in: Talent Management Career Transition |
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Useful Documents |
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Please find below related articles that you can download and read at your leisure. |
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Employer Brand HDA Slides |
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Employer Brand Henkel Case Study |
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Employer Brand DHHS Case Study |
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HDA - Fostering Talent Opportunity and Refining a Powerful Employer Brand (Clayton Glen - August 07) |
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HDA - Refining a Powerful Employer Brand (Clayton Glen - June 07) |
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HDA - 'Centre of excellence' created for Employer Branding - Executive Grapevine (Brett Minchington - June 07) |
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Useful Links |
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Contact HDA |
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For more information on any of the above, please contact Sweta Patel (Media) - sxp@hda.co.uk or Luke Bennett (Business Development) - llb@hda.co.uk |
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Contact Hyperlink |
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Contact Phone |
020 7484 5065 |