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HDA OVERVIEW
HDA Press

 

September 2011

HDA Generation F (Facebook Generation) Survey September 2011 - mini milestone update - the 1st 100 responses from business leaders & HR

HDA has delivered staff engagement services for a number of years. We appreciate more and more however that ensuring effective team engagement is definitely not about one-size fits all approaches to leadership, communication, rewards or career management.

Amongst other things, to ensure engagement you also require a great deal of innovative thinking, which needs to be supported by innovative uses of new communication technologies.

The most valuable and talented people are likely to already be using these technologies, including Facebook, Twitter, Xing, Plaxo, LinkedIn, YouTube, Vimeo, the new Google+ which is currently under testing, etc ), via computer and/or smartphone. The future workforce; currently at school, at college or university, certainly will be.

We are keen to learn more about what key opinion groups think about what drivers are likely to engage ‘Generation F’, the Facebook Generation, in the workplace to release its significant collaborative and creative talents.

 

A. Measuring employer / HR opinions: During August we pre-released the following survey on a largely viral basis to a selection of corporates in the UK and internationally, and have received over 100 responses to date to this survey for employers.

If you are a business leader / HR professional, please click in the link to the employer / HR survey here: https://www.surveymonkey.com/s/DX25FYN and feel free to add your views, and you will receive a summary of the results if you provide us your contact details.

We aim to obtain at least 500 responses by the end of October 2011 before we release the initial 2011 survey summary report, and we hope that the survey will continue to generate responses from organisations in all sectors on a viral basis.

Here is a snippet of what our first 100 leaders and the HR community respondents are telling us, so please help business leaders and HR professionals learn more by encouraging your colleagues to participate:

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• Sector participation - 1st 100 HR & Business leader responses
• Regional participation - 1st 100 HR & Business leader responses
• Impact of social networking on productivity opinions - 1st 100 HR & Business leader responses
• Extent to which organisations have social media policies in place - 1st 100 HR & Business leader responses
• Extent to which social networking should be embraced for engaging staff - 1st 100 HR & Business leader responses
• Extent to which staff are actively encouraged to use Facebook, Twitter, Xing, Plaxo, LinkedIn, YouTube, Vimeo, the new Google+ for work purposes - 1st 100 HR & Business leader responses
• Extent to which respondents are aware of what people may be saying about their organisation on Glassdoor.com - 1st 100 HR & Business leader responses

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B. Measuring student opinions: From September 2011 we are pleased to be releasing this survey tostudents at schools within the UK's south-east, and again, we hope that the survey will generate high interest for further growth on a viral basis. We aim to obtain at least 1000 responses by the end of October 2011. WE HOPE TO COMPARE THE RESULTS OF THIS SURVEY WITH WHAT EMPLOYERS ARE TELLING US. More here:https://www.surveymonkey.com/s/2SKV5BZ

 

C. Measuring employee opinions: At the same time, we are launching a number of surveys internally to staff within opt-in organisations. SOME ORGANISATIONS ARE KEEN TO BENCHMARK THEIR ACTIVITIES. More here: https://www.surveymonkey.com/s/8659G29

 

To find out more or to participate yourself, please contact Clayton Glen, at clayton.glen@hda.co.uk, or visit www.hda.co.uk. We are developing a good deal of multi-sector interest. There is no cost, nor obligation, and the intention is for the survey results to inform employers and HR professionals in particular. Anticipated outputs will be a series of HDA 'Generation Coach' reports, a blog and, in due course; a potential major publication .

See HDA on Twitter during 2011.

The HDA team.

For further information: call 08452 60 95 40 or email info@hda.co.uk

To discuss potential HDA contributions, please contact us at email: info@hda.co.uk